Vintage stores are more popular than ever before and Wang’s Vintage was one the Valley’s trailblazers, today, they’re an inspiration, whether they know it or not.

Though it hasn’t always been, “Wang’s Vintage.”

The opening of the original store in 1991 was called “The Blue Jean Buyer” led by co-owners Noah, Nate, and Ian Vizzera’s father.

The Blue Jean Buyer went on to win several “Best of Phoenix” awards, the coveted award given each year by Phoenix New Times.

According to Noah Vizzera, The Blue Jean Buyer originally consisted of “very niche” 80’s streetwear and fun archives, which Wang’s Vintage has kept in their repertoire.

Vizzera’s father could see how well his sons were doing with marketing and after 20 years of business, allowed the family to purchase The Blue Jean Buyer, handing it over to the next generation in 2016.

This is when the flagship “Wang’s Closet” was born.

After opening, many pieces of clothing were saved in storage.

As they built up, the team noticed they had an entire second store on their hands.

In the fall of 2019, Wang’s Vintage was brought out into the world.

Noah Vizzera treats Wang’s as if it’s his second home.

“We’ve thrown parties here, we’ve hosted art galleries here, we’ve thrown concerts here,” Vizzera said.

As you can tell, much more goes on in Wang’s than shopping.

A unique personality comes through immediately upon entering the store—covered in vintage posters and former generations of cool decor.

Specialized buyers and clientele from around the world also visit and purchase from Wang’s.

Foreign buyers come in for certain pieces, “It’s funny because there’s a language barrier, but it’s kind of, it’s also, we speak through clothing and like, we’ll both get stoked on like the same things and we don’t even need to speak the same language to like, kind of, be friends,” Vizzera said.

Vizzera has also teamed up with the Diva Den, another successful vintage inspiration in Phoenix.

From DJ events to styling models, both businesses get a hefty boost from combining their fashionable pieces, savvy marketing and fun.

Nobody is doing vintage quite like these two.

Vizzera told Northeast Valley News, “In 2019, we opened, there weren’t many vintage shops like us, there were like other vintage stores, like 1960s and 50s antique stores, but nothing really representing like, the 90s, the late 80s, and the early 2000s, and over the years, a lot of other shops have since been birthed. Again, can’t blame them.”

The genuine love of the art of clothing, style, fashion, and history is something patrons feel when they walk in.